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Above IQ (Interiors Quotient), Adj to Hyundai Showroom, Al Ittihad Road, ,
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United Arab Emirates,
Dubai,
Diera,
111,
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Suresh Dinakaran is Group CEO of Ideas Strategy Design Global , a Brand Consultancy and Advertising agency based out of Dubai, UAE with operations in USA,UK,India,Vietnam & Mauritius. He has been at the forefront of Media & Communications for more than two decades with leading organisations and works in the area of strategic creativity with brands across several footprints. Some of his thinkings include the 5C Model (where Content, Conduit & Context in Communication must lead to Customer & Commerce), the power of UFP (Unique Feelings Proposition) as a substitute for USP and CLAP (Customer Love Affair Plan) for brands. When he had better time management skills, he used to regularly write columns on media,marketing & management in publications like Gulf News, The Economic Times and Exchange4media.com. He lives in Dubai with his wife and daughter and can be reached on suresh@groupisd.com
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Favorite Websites :
http://www.groupisd.com
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